Chanel is clearly looking to woo a younger clientele with its choice of Blake Lively as brand ambassador for the new Mademoiselle handbag line. The 23-year-old leggy blonde will star in a campaign photographed by Karl Lagerfeld at Chanel’s historic Rue Cambon headquarters, posing on that iconic mirrored staircase.
Ask the Gossip Girl star how she feels about her new “job” and the answer is, “How did Cinderella feel when she slipped on the glass slipper? How did Snow White feel when she met her Prince Charming? A dream come true is an understatement. I can say that I feel like the happiest, luckiest girl around.”
And she echoed the sentiment of thousands of fashionistas across the world when she told WWD that, “I will always feel [the bag] is more than just a purse. It’s a quilted case full of lipstick, love letters and the dreams and possibilities that I have always felt every time I see that beautiful CC.” We agree!