Are you ready to rock the latest trend in lip colors? Look no further than magenta lipstick.
This statement shade has become one of the hottest vibes across the makeup world and for good reason(s).
Firstly, can you think of a happier color? One that just exudes pure joy?
According to the Pantone Color Institute — the world’s color authority — this hue “… is brave and fearless, a pulsating color whose exuberance promotes a joyous and optimistic celebration… .”
That’s the reason Pantone has chosen Viva Magenta 18-750 as the Color of the Year 2023. And almost every fashion designer and makeup artist has followed suit, with shades of magenta ruling runways and red carpets ever more frequently.
The other element fuelling the popularity of magenta — especially in lipsticks — is its sheer versatility.
With shades running the gamut from bright pinks to deep berry tones, it works for all skin tones, can be dressed up or down, look statement or subtle… whether you’re going for a bold dramatic look, or something more understated, there is a magenta lipstick out there for you!
Plus, it’s such a refreshing change from the usual red or pink lipsticks we’re used to seeing for so long now.
As Pantone puts it: “As a nuanced crimson red tone that presents a balance between warm and cool, Viva Magenta… is assertive, but not aggressive, a carmine red that does not boldly dominate but instead takes a ‘fist in a velvet glove’ approach.”
And there are SO MANY ways to wear it on the lips. You just need to find the right approach for your pout.
So, read on for the most comprehensive guide you will will ever find on how to choose the right magenta lipstick for your look!
How to wear magenta lipstick
Magenta is a nuanced blend of reds, pinks and purples — reminiscent of the family of cochineal, a natural dye that has been used since ancient times. This mix gives it a large spectrum, making magenta lipsticks the most versatile part of any beauty tool kit.
You just need to know how to work it!
Find the perfect shade of magenta lipstick for your undertone
When choosing a shade of magenta lipstick, first consider your skin’s undertones.
If you have cool undertones, look for a deeper hue that trends more towards purple or fuchsia. If you have warm undertones, opt for a more vibrant red or pink balance. And if you have neutral undertones? Almost any magenta lipstick will perk up your complexion!
PS: To determine your undertone, look at the veins on the inside of your wrist. If they appear blue, you have a cool undertone. If they appear greenish, you have a warm undertone. If you can’t tell, you may have a neutral undertone.
… and your skin tone
The depth of your skin tone will affect how the magenta shade appears on your lips. A fair skin tone may look better with a softer, more iridescent formula; while a richer, more saturated lipstick will show up well on deeper skin tones.
Experiment with different finishes
Magenta lipstick comes in a range of finishes, from matte to glossy. So, choose the look you want to achieve.
Dramatic and glamorous? Go for satin or matte.
Casual? Opt for a glossy finish.
Subtle? A sheer wash will work the magic without being OTT.
Somewhere in between? Look for a lip stain or a lip oil. Another great option is to simply blot out your normal lipstick for a soft, smudged effect.
Keep the rest of your makeup simple
Since magenta lipstick is such a statement color, it’s important to keep the rest of your makeup simple and understated. Pair with a natural-looking base, go easy on the blush and opt for a neutral eyeshadow to keep the focus on your lips.
In short, treat magenta lipstick as a punchy accessory in a neutral outfit!
The 10 best magenta lipsticks for all skin tones
Ready to work the trend? Here are our 10 best options for magenta lipsticks.
This high-pigment lipstick has a velvety matte finish with long-lasting wear. And the magenta veers towards a berry shade that is perfect for any occasion, from a casual day out to a special event. Added bonus: The formula is enriched with nourishing ingredients like Pro-Xylane and Rose Flower Extract, which help to hydrate and plump the lips.
A sheer magenta-blackberry shade that complements all skin tones and is buildable to your desired intensity. The lip balm meets lipstick formula is enriched with mango butter and jojoba oil to softens and moisturizes the lips while also providing SPF 10 protection against UV rays.
This vibrant watermelon-magenta hue will make you stand out in any crowd with an intense color payoff and a smooth, matte finish. Plus, the formula contains honey nectar to keep your lips hydrated and comfortable for hours.
An unashamedly bold magenta that gives full-pigmented coverage with a demi matte finish. Pro tip: Dab on with fingertips to create a light stain for a more subtle effect.
A rich deep plum-magenta that veers more crimson than pink for bold glamour. This one is definitely not for the faint hearted. Pro tip: Layer with a lip lacquer for even more drama!
This luxurious lip gloss delivers a lustrous, mirror-like shine with a sheer and buildable color payoff. The formula is enriched with hyaluronic acid and avocado oil, which provide intense hydration and nourishment to your lips, leaving them feeling soft and supple.